The Social Club
Sell out your coliving space with a social media strategy that converts.
Not seeing the results from your social media posts that you'd hoped for?
I'm not talking about vanity metrics or going viral. I'm talking about conversions. Are you getting actual bookings from your social posts?
If not, let's change that.
Instagram can be your most powerful booking channel, IF you know how to utilize it.
I've been consulting coliving spaces since 2019 and the most common problem operators have is *drumroll please* how to fill empty rooms.
No surprise, right? But what is surprising is that most operators aren't using social media in a way that solves that problem. They waste hours crafting posts that entertain, but don't convert.
Let's work together to turn your social media into the money-making funnel it should be.
Limited spots available!
NEXT COHORT LEAVES 25TH JAN
Join the Social Club
For founders of community-driven spaces who want to get more bookings with their social media strategy.
*Six-month commitment required to best see results.
Monthly 1:1 Strategy Session w/ Me: We'll assess your goals and create a social strategy for the month, mapping out the pieces of content you'll create. Yes, you. This not a done-FOR-you kind of experience. It's done-WITH-you.
You know the old saying: "Give a (wo)man a fish and you feed them for a day; Teach a (wo)man to fish and you feed them for a lifetime?" Well, I'm taking you all fishing. 🎣
Hands-on Edits: Every week, you'll send me 3-5 upcoming posts that you plan to schedule. I will edit the captions, suggest more effective hooks, add stronger CTAs, and show you how to easily replicate your most-effective posts so you never run out of content.
Monthly Learning Sessions: The Instagram algorithm changes constantly. Each month, I'll host a live online session where I'll tell you exactly what's working on Instagram and why, trends to hop on, hooks to use and how best to optimize your content for any algorithm shifts.
Automation Implementation: I'll help you integrate automations that will help you turn Instagram into a booking tool.
Monthly Analytics Assessments: We'll take a deep dive into your numbers - what content worked, what didn't. I'll show you how to use your Instagram analytics to continue improving your social strategy.
And, most importantly - we'll celebrate the wins together! 🎉
What you'll get
MEET YOUR SOCIAL STRATEGIST
I´m Leah, and I've been working in social media for over 20 years...
Seriously - since the days of MySpace. 😄
Since 2019, I've been working specifically with coliving spaces - helping them to create user experience and marketing strategies that not only fill rooms, but build community.
I've worked with 50+ coliving spaces all over the world - from Morocco to Washington D.C, to Switzerland to South Africa. Helping them generate $500k+ in bookings, by shifting the way they show up online.
Leah
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The Social Club
Who is this for?
Founders and managers of community-driven hospitality businesses.
Whether you operate a coliving space, coworking space, hostel or retreat, you're in the right space.
This is for people who don't mind digging in and doing the work, but need someone to help them through.
FAQs
I'm the founder of a space. Does it have to be me that joins, or can I sign up a team member?
You can absolutely sign a member of your team up. This is a great opportunity if you have a volunteer, etc.
What if I don't know how to create content, is this for me?
For sure! I'll teach you exactly how to do it. The goal here isn't to create reels that take an hour to create. I'm going to show you how to create easy-to-replicate carousels and reels utilizing b-roll and content you likely already have to be able to crank out content quickly.
I'm super busy. How much time do I need to dedicate to this each month?
I hear you. I've built this offer with busy founders in mind. The live trainings will be recorded, so you can watch those whenever you have time - no pressure to join. I'd just need you to commit to one 30-minute 1:1 meeting with me each month. And, around 4-5 hours a month to create and edit content together.
Are there certain tools I need to have?
I'd recommend a Canva Pro account, if you don't already have one, but it's not required. We'll be using the free Instagram Edit app to create/share reels.
WHY
social media?
Social media is no longer just about brand awareness.
When done well, it can be the most powerful booking tool you have.
85%
of millenials plan their travel experiences based on social media
23%
higher occupancy rates are seen by hospitality brands with an active social media presence
40%
of travelers make their decision to book solely based on pictures/videos they see online
61%
of people have booked a hotel because they've seen it on Instagram
This is perfect for you if you...
Know social media matters, but can't spend 20+ hours a week working on it
Want to stop wasting time creating content that doesn't move the needle for your business
Need results without spending thousands of $$ at a pricey marketing agency
Want an easier, more effective way to create content that converts
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The Social Club
My Guarantee
I’m confident that if you implement my social strategy, you’ll generate waaaay more revenue in bookings than the cost of the membership.
But if you complete the work, and still don’t see results that cover your investment, I’ll personally keep working with you until you do.
This isn’t just about covering your investment, it’s about growing your space and your income in a real, lasting way.